Sunday, 9 October 2011

Sunday, 9th October - UNICEF

I seem to have spent quite a lot of time in the last month or so looking at paint samples, and this morning came across the Dulux website which lets you choose a colour and give it a name in return for a donation to UNICEF.

As I am an environmentalist (some people wouldn't acknowledge the first seven letters of that word, perhaps), I chose a dark hue of green which I have named after Mr M - it's now called Mabel Green and is pictured here:

Your average computer, smartphone and tablet can display 16.7 million colours?

That's a lot of colours!

So we want to name each and every one of these colours for at least £1 to raise money for the children's charity UNICEF.

All the money raised will go directly to help transform children's lives, why not pick a colour for yourself or do it as a gift for someone you know.

Tell us why the colour is special to you, donate £1 or as much as you can afford and please use your social networks to help spread the word.

Children across the world need our help. Own a Colour is a fantastic movement started by a small group of individuals - passionate in their belief that small acts can combine collectively to save the lives of many children one child at a time.

Dulux Let's Colour has a mission of 'adding Colour to People's Lives' and is closely aligned to the vision of Own a Colour. Through our Let's Colour programme we have already helped to improve the living environment of many people in many countries around the world. We are pleased that our contribution to Own a Colour has enabled this great website to be built and the initiative kick-started through the collective efforts of our employees.

Own a Colour harnesses the power of colour - your contribution WILL have a positive impact on saving lives of children.

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